Tag Archives: Whirlpool Corporation

June 22 at #KBtribechat – Whirlpool Corporation to Discuss the Latest Housing Trends at PCBC 2022

Whirlpool Corporation is excited to be back on the show floor at the 2022 Pacific Coast Builders’ Conference (PCBC), the largest home building trade show representing the west coast region, on June 22-23, 2022, in San Francisco, California. The event includes two days of networking, active learning, relationship building, and targeted, curated education sessions delivered by thought leaders from multiple facets of the industry. In Whirlpool Corporation booths #927 and #1126, attendees can explore the latest kitchen and laundry appliance innovations that meet today’s most in-demand industry trends. 

The company will also play host to an online KBTribeChat on Wednesday, June 22 at 2 p.m. ET. Join Whirlpool (@WhirlpoolCorp) on Twitter as they lead a discussion with various kitchen and bath industry professionals on the top home building and design trends for this year. This informative discussion will provide builders and designers alike with valuable insights to make their next project a success.

Whirlpool Corporation, the world’s leading kitchen and laundry appliance company, develops and designs purposeful appliances that are driven by consumer insights in order to help improve life at home. No matter how trends and consumer needs change, Whirlpool’s diverse product portfolio is designed to address those evolving preferences. Whirlpool Corporation and its family of brands – Amana, Whirlpool, Maytag, KitchenAid and JennAir – offer a variety of design options to fit varying consumer preferences and price points while maintaining high standards of performance. 

Get ready for the discussion at PCBC 2022 by previewing our KBtribechat questions:

  1. Which home design trends are highest in demand for 2022?
  2. We know health and wellness plays a critical role in home design, but what aspects of a healthy home are consumers looking for? 
  3. With entertaining at home expected to increase, which features and appliances are most sought-after by consumers who love to host?
  4. Let’s talk laundry rooms. How is this space evolving to better suit consumer needs in 2022?
  5. Which kitchen design elements can create a space that is both luxurious and functional?
Join us by adding #KBtribechat to your tweets!

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Whirlpool Corporation to Discuss Home Building and Design Trends for 2022 at the NAHB International Builders’ Show  

Whirlpool Corporation is ready to be back safely and in person on the show floor at the annual NAHB International Builders’ Show (IBS), the largest annual light construction trade show in the world, on February 8-10, 2022 in Orlando, Florida. Show attendees can expect to see the latest kitchen and laundry appliance innovations that reflect today’s most in-demand industry trends in the Whirlpool Corporation booth W2554, and throughout Professional Builders’ Show Village.

In addition to exhibiting, the company is the official host for the annual in-person KBTribeChat happening at 2 p.m. (ET) Wednesday, February 9. Join Whirlpool and other kitchen and bath industry professionals as they discuss the most prevalent home building and design trends expected in 2022. In-booth chat attendees will get an exclusive tour of the Whirlpool Corporation booth as well as a special gift from Yummly®. If you’re not at the show, you can still join the discussion by following the #KBTribeChat hashtag!

Whirlpool Corporation, the world’s leading kitchen and laundry appliance company, develops and designs purposeful appliances that are driven by consumer insights. No matter how trends and consumer needs change, Whirlpool’s diverse product portfolio is designed to address those evolving preferences. For more than 110 years, Whirlpool Corporation and its family of brands — Amana, Whirlpool, Maytag, KitchenAid and JennAir — have been synonymous with breakthrough products, ideal for building industry professionals who want to offer their clients innovative appliances that meet high standards of performance.

To prepare for the discussion, here are our KBTribeChat questions:

  1. What are consumers prioritizing in 2022 when it comes to home features and design?
  2. How are generational preferences influencing home features?
  3. How can designers incorporate sought-after kitchen and laundry elements into a small space?
  4. Gourmet kitchen upgrades were sought-after in 2021 – what types of luxury kitchen features and designs can we expect to see in 2022?
  5. What changes do you expect with laundry room design and function?

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Whirlpool Corporation to Explore Today’s Gourmet Kitchen Trends in Upcoming #KBTribeChat

Many homeowners are still choosing to spend more time at home than they did pre-pandemic, which has resulted in a lot of activity in the kitchen. In fact, 71% of homeowners say they will continue to prepare the majority of their meals at home, which can help save money.

Whether renovating their home or buying a new one, consumers are looking for a kitchen space that can help them meet their healthy eating goals as well as assist when entertaining guests. How can you create a kitchen that inspires gourmet-level results? 

Join Whirlpool Corporation (@WhirlpoolCorp) on Wednesday, December 15, as the company hosts a KBTribeChat on ways to design gourmet kitchens that create endless meal possibilities for the home chef. From design ideas to technology, this interactive and informative discussion provides industry professionals with valuable tips to make their kitchen projects a success.

Whirlpool Corporation, the world’s leading kitchen and laundry appliance company, designs appliance solutions that offer ways to enhance the cooking experience in the kitchen, and creates culinary possibilities. The Whirlpool Corporation brand portfolio has been thoughtfully designed to help building industry professionals meet the needs and wants of today’s homebuyers, whether they’re looking for an appliance to streamline mealtimes or help them create restaurant-quality meals.

Save the date for 2 p.m. ET Wednesday, December 15 as Whirlpool Corporation plays host to a discussion on creating a gourmet kitchen.

Preview our KBtribechat questions:

  1. What features and design elements define a gourmet kitchen? 
  2. Which kitchen appliances are consumers looking for to help them achieve gourmet-level results? 
  3. How is smart home technology playing a role in today’s luxury kitchens?
  4. How has the last year influenced what consumers are looking for in their kitchens? 
  5. A gourmet kitchen should combine both beauty and function. What tips can you share for attaining that balance within the space?

Join our Twitter discussions

at 2pm ET on Wednesdays

by adding #KBtribechat to your tweets!

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Whirlpool Corporation to Lead #KBtribechat Discussion on Today’s New Home Building & Design Trends

New construction homes have become an increasingly attractive option to potential buyers across generations, with 60% of buyers preferring a newly built home over an existing one, according to the National Association of Home Builders (NAHB) What Home Buyers Really Want report. What trends are driving the way newly built homes are built and designed?

Join Whirlpool Corporation (@WhirlpoolCorp) on Wednesday, October 6, as the company plays host to a KBTribeChat focused on the latest trends in new construction. Chat participants will discuss how these homes are designed, as well as must-have features, generational preferences, and more.

Building industry professionals can count on Whirlpool Corporation, the world’s leading kitchen and laundry appliance company, to provide innovative solutions that address the evolving needs of their customers. Whirlpool’s diverse portfolio of brands offers thoughtfully designed appliances that grow along with homeowners – no matter how their preferences or lifestyles may evolve.

Save the date for 2 p.m. ET Wednesday, October 6 to participate in the chat.

Here is an advance look at our KBtribechat questions:

  1. What are some must-have features among new construction homes?
  2. How are generational preferences influencing home building and design?
  3. How is sustainability expected to play a role when it comes to new home building?
  4. Awareness of health and wellness has risen in the last year. How has this influenced what people want in new homes?
  5. What home design trends are likely to be most in demand into 2022?
Drone Aerial View of Home Construction Site Foundations and Framing.

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6/16 at #KBtribechat – A Focus on Dishwashers

A design discussion

Sponsored and Hosted by Whirlpool Corporation

Whirlpool Corporation to Discuss Function, Features and Design of Today’s Dishwashers


Dishwashers have come a long way since Josephine Cochran patented the very first “dish washing machine” in 1886 after growing tired of the tedious task of handwashing dishes. This appliance plays a critical role in just about everyone’s home — especially during the pandemic when families were stuck inside and dishes were piling up faster than usual.


With many homeowners expected to retain a work from home schedule at least for part of the week, and as wellness remains a top priority, consumers will continue to rely on the dishwasher to keep the heart of the home clean and organized.


Join Whirlpool Corporation on Wednesday, June 16, as the company leads a KBTribeChat focused on dishwashers — exploring how they’ve evolved, what consumers expect from this appliance, and how they fit into today’s kitchen designs.


Whirlpool Corporation, the world’s leading kitchen and laundry appliance company, designs appliance solutions that offer ways to improve life at home. The Whirlpool Corporation brand portfolio has been thoughtfully designed to help building industry professionals meet the needs and wants of today’s home buyers, whether they need a compact dishwasher for an in-law suite, or a dishwasher with plenty of space to load more dishes at one time.

Save the date for 2 p.m. ET Wednesday, June 16 as Whirlpool Corporation hosts a discussion focused on dishwashers.

Preview our KBtribechat questions:


• How have dishwashers evolved over the last decade?


• How do dishwashers fit in with today’s design trends?


• What qualities do consumers look for in their dishwashers?


• How are today’s dishwashers eco-friendly?


• What are some tips for choosing the best dishwasher?

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4/28 at #KBtribechat – How to Add Interest with Color

A design discussion

Sponsored and Hosted by Whirlpool Corporation

Whirlpool Corporation to Explore the Transformative Effect of Color During KBTribeChat

Color has the power to evoke emotions and can set the tone in a space. It can inspire cozy and calm vibes, or offer a bright and energetic aesthetic. It can even alter the way rooms feel, making them appear more spacious or more intimate.

Consumers who have spent more time in their homes over the last year are prioritizing their surroundings and have expressed a desire for personalization. Color is an ideal customization tool that allows people to transform a home and make it their own. However, color trends come and go, and there are a myriad of ways to introduce color in the home — some better than others.

Join Whirlpool Corporation (@WhirlpoolCorp) on Wednesday, April 28, as the company hosts a KBTribeChat on ways to add interest in the home with color.

Whirlpool Corporation, the world’s leading kitchen and laundry appliance company, designs appliance solutions that offer ways to introduce various colors and finishes to enhance the aesthetics of a space. The Whirlpool Corporation brand portfolio has been thoughtfully designed to help building industry professionals meet the needs and wants of today’s home buyers, whether they’re looking for a small pop of color or a timeless stainless steel appliance.

Save the date for 2 p.m. ET Wednesday, April 28 as Whirlpool Corporation plays host to a discussion on incorporating color into the home.

Preview our chat questions:
1.) How are home color trends expected to evolve post-pandemic?
2.) What are some of today’s home design trends, and what role does color play in those?
3.) When it comes to home appliances, which colors and finishes do homeowners tend to want most and why?
4.) What are some unique ways to incorporate color into a space?
5.) What colors can we expect to see more of throughout kitchens in 2021 and beyond?

Join this Twitter conversation

on Wednesday at 2pm ET

by adding #KBtribechat to your tweets!

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September 9 at #KBtribechat – The Laundry Room

Today’s Most Wanted Space: Whirlpool Corporation Hosts KBTribeChat on the Laundry Room

A lot has changed in 2020, but one thing that hasn’t is the desire for a laundry room in the home. This space still tops the list of features today’s buyers want most. But, laundry rooms are evolving. They no longer have to be a boring space that’s hidden away from the rest of the home. Instead, they’re finally getting the attention they deserve and, with the right design, can be functional, beautiful rooms that make homeowners’ lives easier.

On Wednesday, September 9, join Whirlpool Corporation (@WhirlpoolCorp) as the company plays host to a KBTribeChat on this sought-after space.

Whirlpool Corporation, the world’s leading kitchen and laundry appliance company, designs innovative appliance solutions that help streamline this task. The Whirlpool Corporation brand portfolio has been thoughtfully designed to help building industry professionals appeal to the needs and wants of today’s home buyers, whether they’re looking for a functional laundry appliance that fits into a small space, or one that removes unnecessary guesswork.

Mark your calendars for Wednesday, September 9 at 2 p.m. ET as Whirlpool Corporation leads a discussion on building and designing innovative laundry spaces.

Here are our KBtribechat questions:

1.) How has laundry appliance technology advanced in the last few years?


2.) How can homeowners transform laundry rooms into multi-functional spaces?


3.) Which features have homeowners come to expect in their laundry rooms?


4.) What are some ways to incorporate laundry into small homes?


5.) Which design tips can help keep laundry rooms organized?

Join this Twitter conversation

on Wednesday, September 9

from 2 to 3 pm eastern

by adding #KBtribechat to your tweets!

Here’s where you’ll find the transcript for this KBtribechat.

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June 10 at #KBtribechat – Designing for Small Spaces

Sponsored and Hosted by Whirlpool Corporation and PCBC

KBTribeChat Small Spaces1

Consumers have spoken: Bigger isn’t always better. A desire for smaller homes was a trend identified in a recent survey conducted by the National Association of Home Builders (NAHB). The survey revealed that most buyers prefer smaller homes with high-quality products over a more spacious home with fewer amenities.

Whirlpool Corporation, the world’s leading manufacturer of home appliances, knows that homes don’t have to be spacious in order to be efficient, high-performing and beautiful. With the right amenities, small spaces can emulate the functionality of a larger home, which will be discussed during our Designing for Small Spaces KBTribeChat on Wednesday June 10, co-hosted by Whirlpool Corporation (@WhirlpoolCorp) and PCBC (Pacific Coast Builders Conference), the premier homebuilding trade show on the West Coast (@PCBC_TheShow).

The chat was originally scheduled to take place at PCBC, and despite show plans changing, PCBC still plans to join Whirlpool Corporation to connect with building industry professionals and discuss small spaces.

Certain appliances and design elements can make all the difference when it comes to small spaces. Whirlpool Corporation’s family of brands offer innovative products that have been thoughtfully designed to suit a variety of home types, giving builders the appliance options that match virtually any project.

KBTribeChat Small Spaces2

Join us at 2 p.m. ET on Wednesday, June 10 as we discuss what’s driving the desire for smaller homes and how beauty and performance can be maximized in small spaces.

To prepare for the discussion, here are our chat questions:

1.) What are some advantages of smaller homes?

2.) Which appliances and design elements can help increase performance and functionality in small spaces?

3.) How can you creatively maximize space in small kitchens or laundry rooms without sacrificing design?

4.) How can home chefs mimic the functionality of a large kitchen in a small space?

5.) How are different generational preferences influencing the design of small spaces?

Join this Twitter conversation

on Wednesday, June 10

from 2 to 3pm eastern

by adding #KBtribechat to your tweets!

Here’s a link to the Hashtracking transcript for this KBtribechat.

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Elevating Luxury in the Kitchen: Whirlpool Corporation Hosts #KBTribeChat on Luxury Kitchen Design

A design discussion

Sponsored and Hosted by Whirlpool Corporation

KBT Blog 1

Luxury kitchens are a major influence on home sales. In fact, a recent Zillow study found high-end kitchen features can make it easier to sell a home for a higher price.

When it comes to kitchen design, luxury buyers expect much more than a standard kitchen. So, what features and design elements define a luxury kitchen? That’s just one item we’ll discuss during our Luxury Kitchens KBTribeChat on Wednesday, March 4, hosted by Whirlpool Corporation (@WhirlpoolCorp).

As the world’s leading manufacturer of major home appliances, Whirlpool Corporation knows well that luxury kitchens must combine beauty and function, efficiency and style – and the appliances within them must do the same.

From the company’s high-end KitchenAid brand to its luxury JennAir brand, Whirlpool Corporation offers building industry professionals distinctive luxury kitchen appliances that go beyond the conventional, and push form and function to transform spaces.

Whether you’re building new, remodeling an existing, or refreshing elements, join us at 2 p.m. ET on Wednesday, March 4 as we discuss the defining characteristics of a sophisticated, luxurious kitchen space.

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Here are our chat questions:

1.) What features and design elements help define a luxury kitchen?

2.) How have luxury kitchen styles and designs evolved based on consumer preferences?

3.) What colors and finishes lend a luxurious feel to a kitchen?

4.) How does smart home technology play a role in luxury kitchens?

5.) Where do you get design inspiration for luxury kitchens?

Join this Twitter Conversation

on Wednesday, March 4

from 2 to 3pm eastern

by adding #KBtribechat to your tweets.

Read the transcript for this KBtribechat discussion.

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New Year, New Trends! #KBTribeChat Travels to #IBS2020 to Discuss Home Building and Design Trends for 2020

An in person meet-up!

Wednesday, January 22
11am until noon
Booth C7548

Sponsored and Hosted by Whirlpool Corporation

KBT Blog (1)

We’re on the road again, taking the tribe to Las Vegas for a live chat from the annual NAHB International Builders’ Show® (IBS), the largest annual light construction trade show in the world. Only at IBS can you connect with thousands of your home building peers, industry experts and manufacturers to exchange ideas, discuss challenges and access real business solutions.

IBS will return to the Las Vegas Convention Center, Jan. 21–23, where it will again co-locate with the National Kitchen & Bath Association’s (NKBA) Kitchen & Bath Industry Show® (KBIS) for the 7th annual Design & Construction Week® (DCW). The two shows are expected to host more than 2,000 exhibiting brands spanning over a million net square feet of exhibit space, for the largest annual gathering of the residential design and construction industry.

KBT Blog (2)

Whirlpool Corporation (@WhirlpoolCorp) will be the official host for our annual in-person #KBTribeChat and networking event on Wednesday, January 22 at 11 a.m. PT/2 p.m. ET. Join us in the Whirlpool Corporation booth #C7548 for a discussion on the home building and design trends that will be IN and OUT in 2020.

As 2020 kicks off, it’s time to usher in a new year and decade of building and design trends. Whirlpool Corporation, the world’s leading manufacturer of major home appliances, develops and designs appliance innovations that are inspired by consumer insights and preferences in home design. Consumer focus fuels the company’s continued growth and strengthens its brand portfolio. As a result, Whirlpool Corporation is uniquely positioned, today and in the future, to deliver long-term value for homeowners and building industry professionals alike.

If you’re attending the show, come chat with us live at the Whirlpool Corporation booth #C7548 on Wednesday at 11am until noon to discuss the most prevalent home building and design trends, and what to expect for the year ahead. Attendees will get an exclusive tour of the Whirlpool Corporation booth as well as a special gift from the company’s KitchenAid brand. If you’re not at the show, you can still join the discussion by following the #KBTribeChat hashtag!

KBT Blog (3)

To prepare for the discussion, here are our KBtribechat questions:

1. What new kitchen design trends are most popular today? What do you expect to see more of in 2020?

2. How are generational preferences influencing home building and design?

3. From high-end, luxury homes to small space living, what home styles are on the rise?

4. What colors and finishes do today’s homeowners want the most – and which ones have declined over the years?

5. Where do you think laundry room design headed?

6. Name one design trend you hope to see more of in 2020!

KBT Blog (4)

Here’s where you’ll find the transcript for this KBtribechat.

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